Project Flipside was a creative branding and environmental graphics project developed for Inspire Federal Credit Union at Harry S. Truman High School in Pennsylvania. The goal was to create a hip, edgy, and engaging visual environment for a unique student-run credit union branch, making financial services more approachable and relevant to the student community.
I developed the creative concept and visual direction for the space, designing a series of bold graphics that transformed the branch into a vibrant, youth-focused environment. The design included large-scale murals on the brick wall in both the foreground and background, complemented by coordinating banners installed in front of the wall to create depth, visual impact, and a cohesive look.
The project brought together branding, concept development, layout design, and production preparation to create an energetic space that reflected the credit union’s innovative approach to financial education and student engagement.
- Branding
- Concept
- Content Development
- Layout Design
- Photoshop
- Prepress
- Production